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"You Asked For It (Casino Royale)" 1955 FLEMING, IanFLEMING, Ian[128] pp. Popular Library19556 7 8" x 4 3 8"You Asked for It was simply the title given to the very first U. S. paperback version of Casino Royale, the book that introduced British super spy James Bond, Agent 007, to the world. The original hardcover edition was brought out in Great Britain back in 1953 by publisher Jonathan Cape. Two years later, though, when New York based American Popular Library arranged to release a cheaper, softcover
FLEMING, Ian[128] pp.
Popular Library
1955
6 7/8" x 4 3/8"
You Asked for It was simply the title given to the very first U.S. paperback version of Casino Royale, the book that introduced British super-spy James Bond, Agent 007, to the world.
The original hardcover edition was brought out in Great Britain back in 1953 by publisher Jonathan Cape. Two years later, though, when New York-based American Popular Library arranged to release a cheaper, softcover version in the States, the company’s marketing geniuses griped that the name Casino Royale wasn’t sufficiently saleable. (“Apparently, it was feared that American readers would not be able to pronounce ‘Royale,’” quips a piece at CommanderBond.net). They wanted something different, a replacement that was more in keeping with the tough-guy stories then flooding U.S. bookstores. “Fleming’s suggestions for a new title, The Double-O Agent and The Deadly Gamble, were disregarded, “in favor of You Asked The novel was subtitled ‘Casino Royale’ and made reference to secret agent 007 as ‘Jimmy Bond’ on the back cover” (left). Did the Popular Library honchos really believe 007 needed such a nickname to appeal to often folksier Yankee readers?*
CommanderBond.net calls the You Asked for It front “a wonderful piece of Bondamania. ... [I]ts illustrated cover features an alluring Vesper Lynd with a leering ‘Jimmy’ pouring a drink. The spine of the book reads, ‘She played a man’s game with a woman’s weapon.’ One would hardly recognize this book as an adventure of the suave sophisticated 007 of today. This remains a very scarce book, and one that is passionately sought after by Bond fans.
So who painted You Asked for It’s pulpish jacket? Well, there’s a mystery for you. According to novelist Bill Crider, who owns a copy of the paperback, “There’s absolutely no signature on that cover, nor is there any credit given to the artist on the inside.” Hoping for a more definitive answer, and because he’s been helpful to me before in solving this sort of puzzle, I dashed off an e-mail inquiry to Art Scott, the co-author of a comprehensive illustrated bibliography, The Paperback Covers of Robert McGinnis (2001), and a contributor to a forthcoming book from Donald M. Grant about McGinnis’ portraits of women. Alas, he couldn’t identify the artist here either. “[B]ut my best guess,” Scott wrote, “would be Ray Johnson, who did a lot of Pop [Library] covers in that era, and it looks like his style.” Johnson’s other works include the fronts of The World in the Evening, by Christopher Isherwood (1955); Mr. Trouble, by William Ard (1956); Love in Suburbia, by John Conway (1960); This Is My Night, by Richard Deming (1961); and Some Die Hard, by Nick Quarry (1961).
Fortunately, the rebranding of Fleming’s debut thriller was short-lived. Popular Library’s You Asked for It (released in April 1955) was the only edition to carry that title. Signet Books picked up the U.S. rights to the James Bond novels after 1960 and restored the Casino Royale name.
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4.6 ★★★★★
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★★★★★ 5
ON TIME
Color: Gold-Blue
ALL GOOD AND ON TIME
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Reviewed in the United States on May 13, 2026
★★★★★ 5
Class and elegance
Color: Gold
I absolutely love this watch! My grandson also loved mine so I bought him one for Christmas. This is the 4th Citizen watch I have purchased. 2 are ecodrive and 2 are battery powered. I have to say I do like the battery powered watches better for their weight, lots lighter on your wrist than the ecodrive I regularly used to wear. This watch has taken a beating, as it seems like I'm always hitting the face on something, and has performed beautifully. I figured that I would've replaced the crystal by now but I haven't had to. My grandson admired and wanted mine, (I can't part with it because it has special meaning) so I bought him the identical model. I have worn mine in water, extreme cold, and out to dinner. It looks and performs beautifully. This watch is classy, elegant and beautiful and it's not a giant timepiece although you may have to take it to your local jeweler for band sizing. There's videos on u tube but I don't recommend trying that for taking links out. I say beautiful because as a woman wearing this watch it's not overwhelming and screaming look at me I'm wearing a man's watch. However this watch is handsome looking on men, my husband and grandson lol. The band is smooth, doesn't kink or pinch my wrist and when fitted properly it doesn't end up face down or sliding over and staying over on the outside of my wrist. Only drawback for me is I'm not used to the day dial and sometimes when setting the time bc some months are shorter I tend to be a day ahead, easy fix. I've gotten lots of compliments on this watch and would definitely buy it again
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Reviewed in the United States on February 10, 2024
★★★★★ 5
5-Star Review: Sleek, Reliable, and Worth Every Penny!
Color: Gold, Color: Gold
I recently purchased this Citizen watch, and I'm thoroughly impressed! The design is sleek and modern, perfect for both casual and formal occasions. The Eco-Drive technology is a game-changer-no battery changes needed, just sunlight or indoor light to keep it running. The build quality feels premium, and the stainless steel band is comfortable yet durable. It keeps time accurately, and the dial is easy to read. For the price, this watch offers exceptional value and style. Highly
recommend it to anyone looking for a reliable, eco-friendly timepiece!
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Reviewed in the United States on February 11, 2025
★★★★★ 5
Quality
Color: Gold
Great a little loss on the wrist but, great. Happy with my choice. ☆☆☆☆☆
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Reviewed in the United States on May 26, 2026
★★★★★ 5
Muy cómodo y puedes llevar en cualquier ocasión
Color: Silver Bracelet, Black Dial, Color: Silver Bracelet, Black Dial
Demasiado cómodo
Muy lindo y puedes usarlo todo el tiempo una de mis mejores compras puedes llevar lo mismo de dos q de noche
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Reviewed in the United States on May 30, 2026
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