SKU: 22827459198

The Brussels Effect: How the European Union Rules the World

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The Brussels Effect: How the European Union Rules the WorldFor many observers, the European Union is mired in a deep crisis. Between sluggish growth; political turmoil following a decade of austerity politics; Brexit; and the rise of Asian influence, the EU is seen as a declining power on the world stage. Columbia Law professor Anu Bradford argues the opposite in her important new book The Brussels Effect: the EU remains an influential superpower that shapes the world in its image. By promulgating regulations

For many observers, the European Union is mired in a deep crisis. Between sluggish growth; political turmoil following a decade of austerity politics; Brexit; and the rise of Asian influence, the EU is seen as a declining power on the world stage.

Columbia Law professor Anu Bradford argues the opposite in her important new book The Brussels Effect: the EU remains an influential superpower that shapes the world in its image. By promulgating regulations that shape the international business environment, elevating standards worldwide, and leading to a notable Europeanization of many important aspects of global commerce, the EU has managed to shape policy in areas such as data privacy, consumer health and safety, environmental protection, antitrust, and online hate speech. And in contrast to how superpowers wield their global influence, the Brussels Effect - a phrase first coined by Bradford in 2012- absolves the EU from playing a direct role in imposing standards, as market forces alone are often sufficient as multinational companies voluntarily extend the EU rule to govern their global operations.

The Brussels Effect shows how the EU has acquired such power, why multinational companies use EU standards as global standards, and why the EU's role as the world's regulator is likely to outlive its gradual economic decline, extending the EU's influence long into the future.

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SKU: 22827459198

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4.6 ★★★★★
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Scott Young
Whiting, US
★★★★★ 5
hard to see darker colors when coming at speed
Color: Multicolor
big box of cheap functional tennis balls.
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Reviewed in the United States on December 15, 2025
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me
Waukegan, US
★★★★★ 5
they squeak
Color: Multicolor
my dog loves these balls because they squeak unlike other brands.... and the 2.5 inch is a good size for a med to large dog... only issue is i go through a ball a day... because my Pit loves to squeak the life out of them.... good for about 2000 squeaks....
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Reviewed in the United States on December 6, 2025
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Justin
Omaha, US
★★★★★ 3
Its tennis balls
Color: Multicolor
Stank really bad like chemicals. But its tennis balls.
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Reviewed in the United States on May 5, 2026
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theslossmoss
Birmingham, US
★★★★★ 5
SHORT-game Ball Launcher … love it!
Yes, this is a smaller ball launcher … It is for her SHORT Game! Love it AND the squeaky baseball that came with it is A-HIT!! Our black golden doodle, Josie, carried that around for hours … batting it around, jumping on it, resting with it right-next-to-her. For your pup’s LONG game, purchase the longer launcher. GAME-on!
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Reviewed in the United States on May 23, 2026
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Colleen P. Sisco
Fort Morgan, US
★★★★★ 5
Works great with tennis balls
I have a pretty large yard, and this thrower is great for my little Jack Russel puppy. It even picks up ball without having to touch all the spit.
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Reviewed in the United States on April 14, 2026

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