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Description
Persuasive Business Proposals: Writing to Win More Customers, Clients, and ContractsWriting a winning proposal is vital to getting a 'yes' on your next bid. That's why Tom Sant, a proposal consultant for Global 500 companies and the creator of widely used proposal automation systems, has spent his career providing hands on guidance for crafting powerful proposals and RFPs. In Persuasive Business Proposals, he shares the same insights with readers teaching them what a good proposal is not and explaining the value of a proposal as an
Writing a winning proposal is vital to getting a 'yes' on your next bid. That's why Tom Sant, a proposal consultant for Global 500 companies and the creator of widely used proposal automation systems, has spent his career providing hands-on guidance for crafting powerful proposals and RFPs. In Persuasive Business Proposals, he shares the same insights with readers--teaching them what a good proposal is not and explaining the value of a proposal as an important and effective sales tool for driving business. You'll learn how to attract prospects' attention and speak to their needs; ask essential questions for qualifying opportunities; "power up" cover letters and executive summaries; overcome "value paranoia"; incorporate proof into a proposal; and write winning renewal contracts.Most people find proposal writing to be tedious and time-consuming--and their documents show it. But proposal wiring is about a lot more than ticking off boxes on a list of requirements.With clear instructions as well as before-and-after samples, the third edition of Persuasive Business Proposals takes readers step-by-step through a highly effective process for writing customized packages that capture new business.Binding Type: Paperback
Publisher: Amacom
Published: 04/30/2012
ISBN: 9780814417850
Pages: 288
Weight: 1.04lbs
Size: 8.99h x 6.08w x 0.74d
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Product Reviews
★★★★★ 5
Great toy for a GSD
Color: Blue Gray, Size: Extra Large Size 5 (9")
My GSD loves to grab the flaps and shake her head with the ball bouncing of the side of her head. This is her favorite toy. I thought she would puncture it but it has held up great since she likes to grab the flaps rather than biting the ball.
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Reviewed in the United States on May 6, 2026
★★★★★ 5
Perfect for my dog
Color: Blue Puppy, Size: Medium Size 2
My dog (16 lb) LOVES to whip her toys around and throw them in the air to chase after them. This is the perfect toy for her to play outside by herself. I would repurchase for her over and over again if needed!
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Reviewed in the United States on May 18, 2026
★★★★★ 5
Pup loves this!
Color: Blue Puppy, Size: Medium Size 2
My pup loves his soccer balls. These are very durable although if you have a dog that doesn't grasp the concept of using the loops/straps to carry it, teeth could puncture it. They are a good value for the money if your dog likes to chase the ball, I get the smaller size ball for my dog (medium dog). They come with a pump but if you have a bicycle pump or a battery operated pump, it will fill much faster. Ours stay outside and even in the winter, they hold up well, just need a bit more air occasionally to keep it pumped up.
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Reviewed in the United States on December 16, 2025
★★★★★ 5
Strong Toy
Color: Blue Puppy, Size: Medium Size 2
My dog loves this toy and lasted months. Just ordered a new one.
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Reviewed in the United States on April 13, 2026
★★★★★ 3
Well that didn't last long!
Color: Blue Puppy, Size: Medium Size 2
He loved it for the 15 minutes it took to destroy it! Cute design, but the material was thin enough to penetrate with his teeth and it was all over in a very short time! He still carries the carcass around and tries to play with it...it's sad. Definitely not for strong chewers.
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Reviewed in the United States on January 17, 2026