SKU: 49513227809

Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire

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Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and InspireWhether you're trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between lackluster enthusiasm and a rallying cry. Addressing a wide variety of business challenges, including specific stories to help you overcome twenty one difficult situations, Lead with a Story gives you theability to engage an audience the way logic and bullet points alone never could. This how

Whether you're trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between lackluster enthusiasm and a rallying cry. Addressing a wide variety of business challenges, including specific stories to help you overcome twenty-one difficult situations, Lead with a Story gives you theability to engage an audience the way logic and bullet points alone never could. This how-to guidebook shows readers how powerful stories can help define culture and values, engender creativity and innovation, foster collaboration, build relationships, provide coaching and feedback, and lead change. Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for today's leaders. Many highly successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter & Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. Complete with examples from these and many other high-profile companies, Lead with a Story gives readers the guidance they need to spin a narrative to stunning effect.

Binding Type: Hardcover
Publisher: Amacom
Published: 08/10/2012
ISBN: 9780814420300
Pages: 280
Weight: 1.25lbs
Size: 9.28h x 6.34w x 1.15d

Review Citations: Publishers Weekly 05/14/2012 pg. 56
Foreword 08/30/2012
Choice 02/01/2013
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SKU: 49513227809

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Haley Angilella
Bozeman, US
★★★★★ 4
Very stylish but not the best quality
Color: Silvery Gold green dial, Color: Silvery Gold green dial
You are getting what you pay for: the color of the dial is amazing. It looks so stylish and can really accessorize an outfit. The packaging of the watch was very nice and it came with tools to adjust the size of the watch. However the links color is not the best color and quality. The watch feels light but in a cheaper feel. I’ve ordered other watches from Amazon that in my opinion were nicer and felt and looked high end. I got this watch on sale for Black Friday but I’m not sure if I would pay full price for it.
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Reviewed in the United States on January 14, 2026
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Herbert M.
Natrona Heights, US
★★★★★ 5
Bracelet opens too easy for any time activity
Color: Silvery green dial 5885
Watch face too small more for women tastes
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Mike Smith
San Leandro, US
★★★★★ 1
Cheap watch
Color: 5885 steel black dial
Beautiful watch but don't get it wet....can't take a shower with it. Do not waste your money save up and get a good watch.
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Reviewed in the United States on May 20, 2026
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R. Nicholas Martin
San Leandro, US
★★★★★ 5
Best watch for the retail price!
Color: 5885 blue dial
Ease of use: All you have to do is put it on and it's self-winding and you never ever need to worry about batteries or winding it up! It's pretty accurate time as well and looks good! It's the best watch I've ever owned for this price and I even bought my son one for himself!
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Reese Wright
Phoenix, US
★★★★★ 5
Real stainless band
Color: rose steel black dial, Color: rose steel black dial
My new favorite work watch. Wound up buying this after two failed attempts with other cheap watches from Wally world that turned my wrist black after the plating wore off in about three days. Learned my lesson. so far this thing keeps perfect time and does not turn my wrist black. Had to take a couple of links out for a perfect fit. So yeah, this will be the only brand of watch I will likely be buying from now on. Hope they’re around for a while. Update* January 8 2026. Oh no, I had such high hopes for this watch brand BUT, I only had this watch for two months when it started dry moisture inside the crystal. No I am not a diver nor have I had the watch fully submerged. This thing is not water resistant at all. It may be great for Desert dwellers or for people who never take showers or baths with it on. Going back to my old favorite Armitron.
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Reviewed in the United States on October 28, 2025

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