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Description
Getting to Vito the Very Important Top Officer: 10 Steps to Vito's OfficeThe author of the bestseller Selling to VITO returns with a 10 step plan for getting to the Very Important Top Officer's top of mind, top of wallet, and top of their "to do" list Anthony Parinello's Selling to VITO introduced salespeople everywhere to the Very Important Top Officer and taught them the precise steps of how to sell to the person with the ultimate veto power. Now, Parinello returns with Getting to VITO, a one of a kind sales resource
The author of the bestseller Selling to VITO returns with a 10-step plan for getting to the Very Important Top Officer's top of mind, top of wallet, and top of their "to-do" listAnthony Parinello's Selling to VITO introduced salespeople everywhere to the Very Important Top Officer-and taught them the precise steps of how to sell to the person with the ultimate veto power. Now, Parinello returns with Getting to VITO, a one-of-a-kind sales resource that offers proven, best-practices advice on how-to get into VITO's head, get into their budgets, and get on their team as a "trusted advisor."
Based on Parinello's own extensive sales experience-as well as the experiences of the more than one million salespeople who've studied his VITO process-Getting to VITO shows salespeople how to:
* Find and pre-qualify the real VITO
* Establish real value in VITO's eyes
* Cut to the chase with seven different correspondence modalities
* Disarm every first-call objection a salesperson may encounter
* Deliver the show-stopper "elevator" pitch for every industry
* One-on-one coaching from Parinello's own professional coach
Anthony Parinello (San Diego, CA) is the country's foremost expert on selling to top officers. His bestselling book and audiotape program Selling to VITO (The Very Important Top Officer) has sold more than 500,000 copies. Parinello's Secrets of VITO: Think and Sell Like a CEO was a Wall Street Journal bestseller and his most recent book Getting the Second Appointment has been accepted by his following as the new sales process of "choice."
Binding Type: Paperback
Publisher: Wiley
Published: 01/01/2005
ISBN: 9780471675198
Pages: 258
Weight: 0.71lbs
Size: 9.06h x 6.02w x 0.73d
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4.4 ★★★★★
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Product Reviews
★★★★★ 5
#1 for #2's
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
I like the lack of sweeteners and flavor. I just want the stuff that helps me poop. There is some citric acid in it (no idea why) which gives it a mildly acidic taste. Other than that, it does the trick.
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Reviewed in the United States on March 23, 2026
★★★★★ 5
Good Stuff
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
If you need more fiber in your diet, you need this. The price is right, it works very well and keeps me regular. I use this instead of the gummies or capsules. That's because you MUST put in in fluid, and hydration is SO important when using a psyllium product as it causes water to be absorbed very quickly once it is ingested, and you don't want to dehydrate! Mixes very well in water and has little to no taste whatsoever. Stay regular, stay hydrated and stay well.
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Reviewed in the United States on April 14, 2026
★★★★★ 4
Works well, but is now too expensive...
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
The "No added sweeteners" has been my go-to version of Metamucil, but I'm giving it 4 stars and moving on to another brand as the price is over $35 which is too much imo...
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Reviewed in the United States on October 15, 2025
★★★★★ 5
I like the mildly tart taste of this unflavored, unsweetened drink made up with water.
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
I like the mildly tart taste of this unflavored, unsweetened drink made up with water. The texture doesn't bother me, with stirring right from the beginning of adding the water, there is no clumping. After 10 days there is no effect on my bowels which were regular previously anyway. My doctor wanted me to use this although I already have a high fiber diet.
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Reviewed in the United States on April 25, 2026
★★★★★ 1
Definitely Not Unflavored. This is Tart / Sour, Which Limits the Options to Certain Juices
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
I was expecting an unflavored fiber powder. However, expect a sour/tart taste. This means you can't add it to tea or coffee. I don't think it is appropriate to say that it is "unflavored" as I've had psyllium husk from other vendors that are truly "unflavored" (i.e. no citric acid). Dextrin (another fiber source) is also unflavored. But this Metamucil is tart (like sucking a lime) and can only be added to tart juices like orange juice or lemonade.
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Reviewed in the United States on May 19, 2026