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Description
Design To GrowCondition: BRAND NEW ISBN: 9780241198384 Format: B format paperback Year: 2016 Publisher: Penguin UK Description: Clear and actionable, this book is a must read for leaders, creatives and entrepreneurs. Tomorrow's business winners need two things scale and agility. The answer to both is design. For over a century, The Coca Cola Company has used design to scale its flagship brand to over 200 countries. And in recent years it has sustained that growth
Condition: BRAND NEWISBN: 9780241198384
Format: B-format paperback
Year: 2016
Publisher: Penguin UK
Description:
Clear and actionable, this book is a must-read for leaders, creatives and entrepreneurs.
Tomorrow's business winners need two things- scale and agility. The answer to both is design.
For over a century, The Coca-Cola Company has used design to scale its flagship brand to over 200 countries. And in recent years it has sustained that growth while becoming even more agile - something most established businesses struggle with.
In Design to Grow, Coca-Cola's vice president of Innovation and Entrepreneurship David Butler gives an unprecedented behind-the-scenes look at Coca-Cola's design-led strategy for growth. He shows how any business can use the same approach to get to the next level.
Clear and actionable, this book is a must-read for leaders, creatives and entrepreneurs.
'A handy blueprint for how any company can use design to stay ahead of the competition' The Times
'Reading Design to Grow has caused me to think differently about my company. I am confident it will do the same for how you think about yours' Tim Brown, CEO of IDEO
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4.5 ★★★★★
Based on 22 reviews
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Product Reviews
★★★★★ 5
Very rugged
Color: Ring
Stands up to my Akita knawing on it so it's a win-win. We are both happy 😁
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Reviewed in the United States on December 24, 2024
★★★★★ 1
Not good for aggressive chewers
Color: Ring, Color: Ring
My aggressive chewer had pieces of leather and felt chewed off within 10 minutes. Had to take it away from him because I didn’t want him swallowing them.
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Reviewed in the United States on July 19, 2025
★★★★★ 2
It's a do-not for me
Color: Ring
Bought for my doodle and the toy lasted less then two days. Not very durable. Inside the toy were layers of what looked like felt. Took it away from dog
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Reviewed in the United States on June 22, 2025
★★★★★ 5
Tough toys for tough girls
Color: Ring
I have 3 large dogs that are proficient at destruction and extremely aggressive chewers. Few toys survive them. I bought several of these toys and they have been put through the ringer but still in great shape. Definitely worth it in my book. I wish there were more cute options but cute doesnt typically last for these 3.
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Reviewed in the United States on November 18, 2025
★★★★★ 5
Great chew toy for my golden retriever .
Color: Ring
My golden retriever loves this toy . And she has not chewed it up . I bought several of them . It is durable and she is an aggressive chewer with toys .
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Reviewed in the United States on May 29, 2025